Absolute Links vs. Relative Links – SEO Value

  • May 24, 2018

Which Provide more SEO Value, Absolute Links or Relative Links? The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been

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3 Reasons Many Local Business Owners Don’t Focus on SEO

  • May 21, 2018

For many small businesses, the term “local SEO” feels like a foreign territory that could be scary to explore. Instead of diving in to get a few steps ahead of the competition, many continue

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8 Reasons to Use Local SEO For Your Business

  • May 17, 2018

It may come as a surprise, but many business owners underestimate the benefits of using local SEO to market their products and services. Once they launch an online site or put up an ad on the Web, business

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Google Discounts All Reciprocal Links

  • May 14, 2018

For a long time, reciprocal links had remained at the forefront of most inbound linking strategies. This has changed however. Google now discounts all reciprocal links. The algorithm has been altered

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The Importance of Local SEO For Local Business Websites

  • May 12, 2018

Is Local SEO Really Important? How much thought have you put into the importance of local SEO for your local business? Too often it happens that a local business will put up a website and think that will

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Incorporation of Company Branding and SEO

  • May 10, 2018

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and company branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with

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The Importance of Anchor Text in Backlinks

  • May 3, 2018

Of the many variables that Google, et al., uses to determine search ranking, your link profile is probably one of the most important. The search engines have no way to determine if your site is trustworthy

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Inbound Links and their Effect on SEO

  • April 30, 2018

Almost anyone who has gotten involved with trying to drive traffic to a website through the search engine optimization process has at some point had to make some choices about how to address the implications.

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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond just ALT tags) that improves your search rank while allowing you to integrate

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Off-Page Search Engine Optimization

  • April 19, 2018

What is Off-Page Search Engine Optimization? As we discussed in our SEO Basics post, Off-Page Search Engine Optimization refers to all techniques that can be effectively used to improve the ranking of

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